Cloud Kicks uses the Lead Source field to track the event from which a Lead originated. The marketing director requested a report that shows every event a Lead has attended. This information is impossible to provide with the current configuration. Which standard Salesforce functionality should a consultant recommend?

A. Implement Campaigns to track events and define a campaign management process.
B. Update the Lead Source field to the most recent event a Lead has attended using Process Builder.
C. Configure a Custom Events object and relate it to the Lead object.
D. Create a custom field to track the second event a Lead attends.

Suggest answer: A

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